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Why Gigi Is Going Headless

Apr 22, 2026

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4 min read

Why Gigi Is Going Headless

The best AI products don't wait for you to log in. They show up where you already are.

Amazon DSP Creative Rejection Has a Black Box Problem. So I Built a Fix.

Apr 15, 2026

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5 min read

Amazon DSP Creative Rejection Has a Black Box Problem. So I Built a Fix.

Vibe coding a compliance tool solo isn't a side project. It's what staying credible at the edge of AI requires.

Safeguards are how you earn automation

Apr 8, 2026

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5 min read

Safeguards are how you earn automation

The path from assistant to autonomous strategist runs through guardrails, not around them.

Every Company Needs an OpenClaw Strategy. Here's Ours.

Apr 1, 2026

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6 min read

Every Company Needs an OpenClaw Strategy. Here's Ours.

The shift from tools you use to agents that act. Always-on AI isn't a feature. It's a fundamentally different way of working.

Stop Shipping Your Agentic Org Chart

Mar 25, 2026

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5 min read

Stop Shipping Your Agentic Org Chart

Exposing specialized sub-agents to customers forces users to think like your engineering team instead of focusing on outcomes.

Where AI Agent Moats Actually Form in Media Buying

Mar 18, 2026

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8 min read

Where AI Agent Moats Actually Form in Media Buying

Most media buying agents start with workflow automation. The defensible ones build proprietary infrastructure that makes autonomous decisions competitors can't replicate.

Why No One Has Built a Great Amazon DSP Product (Until Now)

Mar 11, 2026

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5 min read

Why No One Has Built a Great Amazon DSP Product (Until Now)

The best-resourced companies in Amazon ad tech couldn't crack the DSP. Here's why that was always an architectural problem, and what finally solves it.

AI Runs Ad Ops Now. So Who's Accountable?

Mar 4, 2026

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5 min read

AI Runs Ad Ops Now. So Who's Accountable?

Productivity gains come with hidden costs: approval fatigue and cognitive overload are creating bottlenecks that demand a new operating model.

YC Is Wrong About AI Native Agencies

Feb 25, 2026

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4 min read

YC Is Wrong About AI Native Agencies

The AI native agency thesis underestimates how fast incumbents can move—and how much client trust already matters

Why AI Agents Like Gigi Won't Use Amazon's MCP Server (Yet)

Feb 18, 2026

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7 min read

Why AI Agents Like Gigi Won't Use Amazon's MCP Server (Yet)

While the server signals Amazon's vision for agent-platform interaction, limitations to supported workflows may impact how AI agents adopt MCP.

Gigi Gets Promoted: Moving from Assisted AI to Authoritative AI

Feb 11, 2026

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5 min read

Gigi Gets Promoted: Moving from Assisted AI to Authoritative AI

As AI earns trust to execute independently, it shifts from being a productivity tool to a strategic advantage.

The Case Against "Set It and Forget It" Amazon DSP Campaigns

Feb 4, 2026

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19 min read

The Case Against "Set It and Forget It" Amazon DSP Campaigns

'Set and forget' isn't a bandwidth problem anymore—it's a choice. AI raises the bar for what brands should demand from their agency partners.

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